Competence Management Consulting (CMC) signed a memorandum of understanding with Business and Professional Women Association (BPWA) as part of their project of launching a  “Women Export Unit” funded by GIZ/ trade for employment project.

The memorandum was signed on behalf of CMC Director Mr. Adnan Ziadat by Eng. Jumana Musharbash and BPWA President Eng. Rana Abweh—is to establish a long-term cooperation in providing export promotion and capacity building to women owned businesses in Jordan.

 Mr. Adnan Ziadat stressed the importance of the cooperation with BPWA to strengthen the technical and advisory capabilities needed to further grow women-owned businesses. Earlier this year, CMC started providing trainings to the members of BPWA on export promotion and trade fair participation.

CBI in collaboration with CMC conducted a meeting at Jordan Chamber of Industry for the purpose of developing Jordan’s olive oil sector, as this meeting aimed to discuss the road map with all the institutional stakeholders to develop sector strategy and platform to generate a high-quality and sustainable value chain generating sales to international markets, SMEs from this project are expected to be more competitive to export extra virgin olive oil, and procure more sustainably processed and grown olives, and also enhance the quality standards of olive oil.

This meeting was held on the 2^nd of Feb 2021, and it was hybrid between online and face to face meeting, below are some highlights from this meeting:

عقد مركز ترويج الصادرات من الدول النامية (CBI) بالتعاون مع شركة التفوق للاستشارات الادارية اجتماعا في غرفة صناعة الأردن بهدف تطوير قطاع زيت الزيتون الأردني ، حيث يهدف هذا الاجتماع إلى مناقشة خارطة الطريق مع جميع أصحاب المصلحة المؤسسيين لتطوير استراتيجية القطاع ومنصة لتوليد جودة عالية و سلسلة قيمة مستدامة تولد مبيعات للأسواق الدولية.

 من المتوقع أن تكون الشركات الصغيرة والمتوسطة بعد هذا المشروع أكثر قدرة على المنافسة لتصدير زيت الزيتون البكر الممتاز ، وتعزيز معايير جودة زيت الزيتون، وشراء الزيتون المعالج والمستدام بشكل أكثر استدامة، عُقد هذا الاجتماع في الثاني من فبراير 2021 ، وكان اجتماعاً مختلطًا بين لقاء عبر الإنترنت ووجهاً لوجه ، وفيما يلي بعض الصور البارزة من هذا الاجتماع:

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Competence Management Consulting conducted a two- days’ workshop for the Business and Professional Women Association (BPWA) –(women export unit) to develop promotion skills through participation in international trade fairs, as the workshop included focusing on the main stages of managing participation in exhibitions, which include the preparatory phase (pre-participation), and then the actual participation phase, and finally, the follow-up phase (after the exhibition), where the material included academic and practical content in which practical experiences and previous experiences of the participating experts were shared.

 

Below are some highlights from the workshops which considered to be the first wave of the Export Enhancement Program as a part of BPWA newly established Women Export Unit “Wexport”.

 

قامت شركة التفوق للاستشارات الادارية بتقديم ورشة عمل لمدة يومين لجمعية (سيدات الأعمال والمهن الأردنية) لتطوير مهارات الترويج من خلال المشاركة في المعارض التجارية الدولية حيث تضمنت الورشة التركيز على المراحل الرئيسية لادارة المشاركة في المعارض والتي تتضمن المرحلة التحضيرية (ماقبل المشاركة)، ومن ثم مرحلة المشاركة الفعلية ، وأخيراً مرحلة المتابعة (مابعد المعرض) ، حيث تضمنت المادة محتوى أكاديمي وعملي بحيث تم مشاركة خبرات عملية وتجارب سابقة من الخبراء المشاركين .

 

فيما يلي بعض الصور من ورش العمل التي تعتبر الموجة الأولى من برنامج تعزيز الصادرات كجزء من وحدة الصادرات النسائية التي تم إنشاؤها حديثًا في جمعية سيدات الأعمال والمهن الأردنية.

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Competence Management Consulting director and founder Mr. Adnan Ziadat, conducted an online awareness session on Thursday DEC. 10^th in cooperation with Oasis500, about how to “Grow your business through export” which targeted a pool of startups.

This online session helped the attendees to enhance their knowledge about the growth strategies and export development which would help them start their first steps on the right direction to grow their businesses.

Growing a business is easier said than done. Companies of every size face challenges that suppress their growth. A company might have a great product or service but no business growth strategy to help it define, articulate and communicate where it is going.

A growth strategy should be always part of the annual plan and can be difficult to develop if you’re unfamiliar with the road map and the strategic options of growth.

In our Thursday session with Oasis 500 startups, our expert Mr. Adnan Ziadat explained the steps needed to build a successful strategic growth plan.

SMEs’ strategic growth options are always related to the Product/Market combination (PMC), whether it’s in developing their product offering, expanding by targeting new market segments, or both. However, the decision is depending on some factors such as: the availability of resources, market dynamics, and the business owner’s risk-taking appetite. The sustainable growth position of SMEs’ businesses is very crucial for their survival and for maintaining their competitive position locally as well as when trying to grow globally.

Competence Management Consulting Director and Founder Mr. Adnan Ziadat, conducted an online awareness session on Wednesday Nov. 18^th through Global Entrepreneurship Week (GEW) in cooperation with iPark, about how to “Grow your business through export” which targeted a pool of startups from early stage to mature level.

This online session helped the attendees to more enhance their knowledge more about the growth strategies and export development which would help them start their first steps on the right direction to grow their businesses.

“Finding your sweet spot is a great start to Export journey”,

In business terms, the sweet spot is where your target customers’ needs fit with what’s special about your product or service and your competitors can not.

Competence Management Consulting in cooperation with European Bank for Reconstruction and Development (EBRD) conducted dissemination webinars on 28^th and 29^th of September/2020 to discuss the results and recommendations of Enhancing Value-Added Production and Export in Jordan’s dates and dead sea products subsectors study that aimed to enhance the competitiveness and export prospects of SMEs in the previous mentioned subsectors in Jordan, contributing to improving trade opportunities between Jordan and other high value markets such as the EU. This study was funded by the European Union under the EBRD’s Trade and Competitiveness Programme, which supports SMEs in Jordan, Egypt, Morocco and Tunisia to invest in new technologies and establish stronger value chains.

The webinars brought together participants from the private sector, Jordanian chambers of industry, major international development institutions, and donors who are active in the country and gave the chance to an open public-private dialogue between the participants to discuss the main challenges that hinder the growth of these subsectors along with the main recommendations that were presented by Competence Management Consulting to improve the current situation as an attempt to achieve considerable growth in the mentioned subsectors.

Competence Management Consulting in collaboration with JODA (Jordan Dates Association) developed a market positioning strategy for the Jordanian Dates sector (Medjool in particular) to penetrate the global market, which was delivered in June 2020.

In collaboration with CBI and JEPA, CMC have conducted a new workshop for Export development for the FFV Fresh Fruits and Vegetables (FFV) sector in Jordan in July 2020. During the workshop, Mr. Adnan Ziadat and Mr. Emad Hanna trained and coached the participants to build and develop their Export market plans to the Gulf market. CMC team is already following and coaching many companies from different sectors to enhance and develop their Export performance.